Sales and Marketing in Tough Times

By Jane Reynolds, Partner

WatsonSession is supporting Business Link and Nottinghamshire County Council's series of events on Riding out the Recession. I will be presenting the Sales & Marketing in Tough Times session providing insights into how the recession has changed consumer segmentation and factors to consider for recession marketing plans. I'll have some examples of creative, low cost marketing as well.

The schedule for events is as follows:
Monday 6th July Notts Forest Stadium
Tuesday 7th July Mansfield Civic Centre
Friday 10th July The Turbine Centre
Thursday 16th July Festival Hall

It looks like there will be a good turn out!

East Midlands Women in Business Conference

Jane Reynolds, Partner, showcased WatsonSessions capabilities at a table at the East Midlands Women in Business Conference at Pride Park on 5th March. The annual event is sponsored by the East Midlands Development Agency, Train to Gain, Business Link and Derbyshire WellConnected.

The event was very well attended, and despite the disruption of a fire alarm, the day went superbly well. Keynotes included the motivating explorer Karen Darke, TV's "Secret Millionaire" Kavita Oberoi of Oberoi Consulting, TV presenter Maggie Philbin and Dragon's Den entrepreneur Rachel Elnaugh.

The highlight was watching the hearing the stories of the finalists in the annual awards, all of whom had great successes. In a strange quirk of events, the Woman of the Year Award, which went to Hilary Devey of Pall-Ex, was collected by her male colleague, who bravely ventured into an auditorium of women to accept on behalf of Hilary, who could not attend due to illness. Other awards went to Sam O'Regan of P&S Healthcare for Most Innovative Business Winner and Janet Bloomfield of Sneckspeed Motorcycles for Young Business of the Year Winner. The nominees and the winners all showed what great businesses are flourishing in the East Midlands and are wonderful examples of leadership and enterprise.

WatsonSessions in China!

In the middle of strong, gusting winds from the storm rolling in from the North Atlantic Ocean, our two intrepid leaders, Robert and Lansbury, have set off on their mission to China - boldly going where few consultants have gone before!

Pathfinder Alan is already out there and we wish them all well on their travels within the Orient, hoping they all return safely and well fed, bearing tales of fabulous wealth for all!

New Blog!

Welcome to the new Watson-Sessions blog. Keep checking back to read our latest thoughts and opinions on a wide range of management concepts, tools and techniques.